Designed in Ontario: The S.O.C.C. Merchandise Collection

The Merchandise

Every piece in this collection had to meet a standard. Not fast fashion. Not bulk catalogue merch. Something deliberate, local, and built with the same care that went into the community itself.

So everything came from Ontario.

The shirts started at House of Blanks, an Ontario-based sewing company producing premium garments. Their blanks hold up. That mattered because the print quality demanded a strong foundation. From there, the finished blanks went to Paranoid Print Company in Downtown Toronto. They are an artist-owned screen printing shop with a client list that includes Nike, Converse, and Red Bull. For a limited run of 25 shirts, that level of craft was exactly what the project needed.

Mock-up of T-Shirts when being drafted for Paranoid Prints

The design came from a clear creative direction. A small S.O.C.C. logo sits on the front chest. The back carries a large graphic built around blackletter typography and etched illustration. Rather than echo aesthetics already existing in the cEDH community, the goal was something distinctly ours. Earned, not borrowed.

Pricing stayed accessible by design. Low barrier to entry meant high community buy-in. The run sold out within the first week. Every step of production, from blank garment to finished print, happened locally in Ontario.


The Playmats

Two custom playmats were commissioned through JankMats, an official Asmodee partner and specialty manufacturer. Both were designed entirely in-house. Both maintained the visual language established across the shirts, banners, and event graphics.

The first mat carried the S.O.C.C. on the Stack event branding. Blackletter type, distressed texture, and the event date anchored the layout. It functioned as a play surface and a collectible piece of the event’s identity at the same time. The second mat was themed around the Shorikai Genesis Engine, a prominent deck in the cEDH metagame. While the event mat leaned into gothic brutalism, the Shorikai mat pushed toward cyberpunk collage. Halftone textures, sci-fi panel framing, and bold colour accents defined the look.

One mat went into the prize pool as a raffle item. The other became part of the S.O.C.C. brand archive. Together, they proved a point: community merchandise can be a creative product worth owning, not just promotional material to give away.